Pre: 2.5 cum gpa and 36:023 or 36:048 Welch Breder
| Sec. 001 restricted to nonmajors during Early Registration (April 22-May 3) | |||||
| Sec. 001 | 1:30-2:20 pm | MWF | 203 BCSB | ||
| Sec. 01A restricted to majors during Early Registration (April 22-May 3) | |||||
| Sec. 01A | 1:30-2:20 pm | MWF | 203 BCSB | ||
This course takes a cultural historical approach to understanding the evolution of a consumption culture from the late nineteenth century onward specifically focusing on the development of advertising strategy, concepts of the consumer and media and discourse about advertising and consumption in specific historical moments.
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