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Barbara Welch Breder

Advertising & Consumer Culture
Critical & Cultural Studies

118 BCSB
phone (319) 335-2267
click here to e-mail Dr. Welch Breder

(Ph.D. University of Iowa) Barbara studies the evolution of contemporary consumer culture: How certain ways of seeing and being in the world are "taken for granted" at certain historical moments. Her methods are critical and culturally historical, while her central texts are advertising and the media it supports.

 

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