Logo and Wordmark: The University of Iowa Graphic Identity System
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QUESTIONS...AND ANSWERS


Is there more than one stationery style?

University letterhead is available in two standard layouts—one with the department address at the top, and the other with the address at the bottom. There are several variations of each design to choose from. To download a pdf file of letterhead designs, click here. When you find the style you like, print out the page and send it to the Printing Department along with your requisition.

Note: Most colleges have selected one letterhead style for use among all departments, programs, or units. Collegiate style selections

Is an electronic letterhead template available?

Yes. An electronic letterhead template can be ordered from the Printing Department. This is a Microsoft Word document that contains the University's identity elements. It can be used on both IBM and Macintosh systems.

What should I do if I think my unit shouldn't be using standard University stationery?

If a unit believes it should not be using standard University stationery, the unit must request this in writing by submitting a letter of exception to Steve Parrott, director of University Relations and chair of the Graphic Identity Committee, 101 JH.

How should the logo and wordmark be used on printed materials?

The UI dome logo and workmark must appear on the front cover of all printed communications available to external audiences. The wordmark must appear on the back cover. An easy-to-follow Identity Manual is available to answer all your questions about logo and wordmark use. To download a copy, click here.

Can I use my unit’s logo on our materials?

When the president and vice presidents decided to pursue a new logo and wordmark for the University, one of their goals was to reduce the proliferation of logos in use at the University. The Graphic Identity Committee will examine current logos to determine their appropriateness of use, legibility in print and on the web, distinctiveness, and ability to reproduce in one color. New logos will be reviewed by the Graphic Identity Committee, which is convened by the director of University Relations.

How do I use the logo and wordmark on a web site?

University Relations has developed guidelines that set the standards for University of Iowa web pages. Content Standards for Official University Web Sites covers accessibility, logo use, copyright, page titles, navigation elements and other aspects of web page development. The guidelines are divided into short-term and long-term goals. For questions regarding the web standards, contact Josh Kaine, joshua-kaine@uiowa.edu.

The University of Iowa logo and logotype for web use are available on this page.

General questions? Contact scott-ketelsen@uiowa.edu.



 

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