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16.1 GENERAL.
As the central media production/service organization for the University, the Center for Marketing and Media Production provides professional design and production services for development of media programs and materials (both digital and traditional) in support of educational and promotional needs of the University.
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16.2 SERVICES.
The Center for Marketing and Media Production provides the following professional services:
b. Interactive media. Design and development of digital, interactive multimedia products are provided, including portable storage-based as well as web-based technologies.
c. Video. Services include design and development of video programs, promotional messages, and authoring of video-based interactive media; film-style video production; encoding of video for web use; video editing, special effects creation, electronic graphics/art and animation; transfer of 16mm film to video; and video/DVD duplication, including conversion to/from world television standards.
d. Photography.
Services include digital or film location, studio and copy photography; in-house processing and printing for black and white images, and color digital image printing -- both available up to mural size; ability to copy and enhance rare negatives and photos. An extensive archive of historical University photos also is maintained.
e. Audio. A wide range of services is provided, including recording of audio on location or in a studio sound stage, editing and sound mixing, audio noise reduction, and duplication of both digital and analog audio materials.
f. Graphics. Artistic services are provided for: development of large, permanent displays and portable displays; posters; web site enhancements; creation of illustrations, designs, calligraphy; lamination, certificates, and maps; and creation of conference materials and University signs. Available for rent are portable display units for traveling staff and faculty.
g. Media publishing and marketing. The center also markets and distributes media products originated at the University. Royalties are paid to sponsoring University departments and authors.
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16.3 CHARGES.
The Center for Marketing and Media Production charges for services and materials. Costs can vary considerably depending upon the complexity of a project or requested media service. Consultation and cost estimates are provided as necessary at no charge.
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16.4 DECENTRALIZED MEDIA UNITS.
To ensure the most effective and efficient use of media at the University, it is expected that only a small number of units within the University need media systems dedicated solely for their use, and that most University units can benefit from the existence of a central media facility which can provide services of a professional quality. However, when a University department or agency can justify media facilities dedicated to their specialized and intensive uses, a decentralized media facility may be established. The conditions for establishment include:
b. The sponsoring department or agency of the decentralized media unit will be responsible for the appropriate staffing, financing, equipping, and housing of the unit.
c. Requests for media equipment or services from clients within the jurisdiction of a particular decentralized unit's department or agency should be directed to that media unit. In the event that the decentralized media unit cannot provide the requested equipment or service, the client should be referred to the Center for Marketing and Media Production.
d. Requests for media equipment or services from clients outside the jurisdiction of a particular decentralized unit's department or agency should be referred to the Center for Marketing and Media Production.
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